DIY Consulting Guide for Dental Practice Owners
The ONLY no holds-barred, comprehensive practice management guide for dentists
1. Destagnation: Surf your office out of stagnant waters
It’s the same thing every day: come into work, do some basic fillings and procedures, and go home. All of a sudden, you realize your practice has slowed down; revenue is drying up, you know all of your patients on a first-name basis, but it’s just missing that spark it once had.
You are either improving or stagnating. But we get it – you still have a busy practice, headaches to deal with, and not enough time in the day to also reorganize the office.
This concise, yet comprehensive, manual gives you a practical guide to bringing back the explosive growth that your practice once enjoyed, step by step.
2. Staff Management
Your biggest asset: STAFF. Your biggest headache: STAFF. Tons and tons of content has been produced about how to manage staff. What makes the landscape confusing is taking the UNIVERSAL RULES and customizing them to bring out the best performance in each individual and staff.
This is a subtle art and finesse that takes a lifetime to develop. Just when you figure some things out, you’ll be thrown a new wrinkle. For example, managing the new dynamics introduced with a new generation whose values and attitudes are different.
This manual lays out the ground rules and a concrete foundation to build on.
3. Marketing: I am not a salesperson
Your image. Your practice. Your vision. Your Success. It ALL depends on marketing. There’s a sea of information (books, videos, courses, etc) that have been written about how to market a traditional, brick & mortar business.
Unfortunately, there aren’t many concise, and comprehensive books that guide you on how to market and build your practice from the ground up….Until now!
This uncompromisingly concise and complete manual teaches you how to create a superior, custom-made formula exclusively for your practice’s success. Here is a sneak peek of only some of the transformative topics included in this manual:
- Practice Identity
- Creating a positive environment
- Understanding and creating strong relationships with patients
- Collecting payments
- Recall and Referral systems
- Marketing strategies specifically for dental practices
- Conducting market research, and target market segmentation
- And more…
4. Leadership: It’s Just that Simple
Some command respect, authority, and power as a leader. Others, unfortunately, do not.This manual goes over how to lead your practice with conviction and influence, while still maintaining a light environment. It will teach you how to hone your skills and gain loyalty to be admired by both your staff and patients.
5. Reducing Overhead: Fracturing the 50% Overhead Barrier
As a dentist, you are probably too busy to notice many of the small things that go on in your office. With all of the major screwups staff may have, and the constant fast ones people try to pull, who can blame you? Unfortunately, as dentists, we go in with the attitude that this is something that simply comes with the job, and that reducing overhead to below 50% is simply impossible.
In most cases, it won’t be. But with enough drive and motivation (and a guide to help you get off to the right start), it is possible and worthwhile. And this manual will show you how.
6. Effective Meetings: The Ultimate Staff Meeting Agenda
Misfiled patient? Meeting. Staff issues? Meeting. Supplies haven’t been ordered? Meetings. Meetings, meetings, meetings. But how much do all of these meetings actually cost you? How much revenue have you lost, how much of your hard-earned money have you paid to staff only to see them repeat the same mistakes a week later?
This blueprint gives you the much-needed contrarian approach to the conventional obsession with meetings. This instructive manual will show you how to run meetings effectively when you do have them, but to also develop other powerful management methods that help you save costs and be more effective.
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